
Convenience products rule the aisles with more choices, more flavors,and healthy ingredients.
Ready to serve, frozen and grab and go formats are being seen in more foods and beverages that deliver healthful benefits as food processors respond to a health conscious and aging population.
Food retailing is going through a period of dramatic and innovative change. One of the most significant transformations is the shift to the U.S.-style “superstore” format. In addition, the introduction of new technologies within the industry, improved store design and customer service, and a trend to focus marketing on specific ethnic niches will all have an impact on the industry.
Fastest growing categories include refrigerated entrees, frozen fruit, bagged leaf vegetables, natural health supplements, blood pressure monitors, surface cleaning equipment, fabric refreshers and air care.



